The first Jamba Juice and Bruegger’s Bagels co-branded location will open Wednesday in Iowa City.
The new store, which will boast a larger menu and the inclusion of “better-for-you specialty” smoothies and fresh-squeezed juices, will be located at 708 South Riverside Drive.
In addition to the famous smoothies, they will also offer new dessert options, such as New York-style coffeecake, cheesecake brownies and Greek yogurt blueberry muffins.
There will also be new coffee options available, specifically specialty espressos and an “organic 20-hour” cold brew.
“Our co-branding initiative with Jamba Juice is a powerful partnership that provides an opportunity to create a new dining occasion with strong offerings across all day parts for customers of both brands,” Bruegger’s Bagels President Paul Carolan said in a press release.
The new location also offers a drive-thru for added convenience.
— by Lily Abromeit